Color Psychology

 Color psychology examines the impact of different colors on human emotions, thoughts, and actions, uncovering the subconscious effects colors can have in influencing mood and perception. It’s commonly used in marketing, design, and therapy to evoke specific emotional responses. In a similar way, we plan to incorporate color theory in our Film Opening to bring out the emotions of our characters and engage viewers on an emotional level. 

Here are the colors we are going to use in our Film Opening that have also been shown in our Mood Board.

Black, often associated with power can also be interpreted as mystique and creates a sense of wonder and obscurity. 

Dark Green, is usually related to wealth and nature and can add a calming effect.

Mustard Yellow, is affiliated with nostalgia, comforting the viewers.

Mahogany, represents isolation and dullness creating a negative effect.

Soft Taupe, is paired with ideas of simplicity and calmness making it a comforting color.

Gray, usually correlated with balance as well as a distant and reserved atmosphere.